Another successful Solar & Storage Live under our belt, and the whole team agrees: it was the best one yet!
One of the great things about attending industry conferences is that we get to hear about the latest news and emerging trends from people at the forefront of the decarbonisation space. And it’s not just from the panel discussions and speeches, but also from the buzz on the floor.
Here are some of our key takeaways from the event:
1. Domestic installations continue to decline.
Insight: The latest solar deployment data shows domestic installations trending downwards, while commercial installations hold steady year-on-year.
Action: If you’re still focusing exclusively on the domestic market, you may find it increasingly difficult to meet your sales targets in the coming years.
If continued business growth is your goal, targeting commercial projects is essential. Consider leveraging your existing base of domestic customers to source commercial leads.
Source: https://www.solarpowerportal.co.uk/uk-solar-deployment-in-2024-to-remain-in-the-2gw-range/
2. All eyes are on “The Great Grid Upgrade.”
Insight: Revamping the UK’s electricity grid to accommodate the clean energy revolution remains a hot topic. The government’s commitment to the upgrade seems clear, but the effectiveness of its plans is somewhat murky.
Action: Whatever form “The Great Grid Upgrade” takes, the government’s commitment is a positive sign for the renewable sector. It could very likely lead to increased public appetite to adopt decarbonisation strategies, shorter approval periods for utility-scale projects, and more government incentives.
Build your business now so that you are well placed to take advantage of these potential opportunities!
3. Capital allocation is a major obstacle in C&I projects.
Insight: With growing ESG pressures, businesses are planning to invest in decarbonising their operations. However, while these plans may be on their top ten priorities, they are seldom number one on the list. As a result, they often get put off.
This issue is compounded by the current uncertainty regarding electricity grid prices, which is causing delays in decision-making when it comes to commercial decarbonisation projects.
Action: Demonstrating to your business customers how they can improve cash flow by installing decarbonisation equipment through a Payment Plan is crucial. This approach transforms decarbonisation projects from something a business has to do eventually into something they’re eager to start now.
4. Is solar-powered hydrogen the next big thing?
Insight: There are roughly $300b worth of diesel generators around the world servicing off-grid locations. As hydrogen production becomes more efficient, there is growing interest and investment in solar-powered hydrogen as an effective replacement for diesel in off-grid applications.
Action: Keep your ear to the ground; you never know where the next big opportunity may arise or how your business could benefit from it.
The excitement of working in the renewable sector is that new developments and opportunities emerge all the time. Staying informed of trends and new technologies – as well as the industries that may benefit from them – will help you position yourself as a subject-matter expert.
Want more great commercial-solar sales tips? Schedule a call with one of our expert team members!